Why source from Japan
Hojicha is a Japanese green tea that has been roasted at high temperature, producing a distinctive toasty, low-astringency, low-caffeine beverage.
Key spec
MOQ from 20–100 kg (powder); 50–200 kg (loose).
Typical end-product
Hojicha latte premixes and café syrups — Low-caffeine alternative to matcha latte for café chains and direct-to-consumer specialty beverage SKUs.
At a glance
- Suppliers listed
- 6 suppliers
- Typical MOQ
- 20–100 kg (powder); 50–200 kg (loose)
- Typical lead time
- 3–6 weeks
- Regions of origin
- Kyoto (Uji, Wazuka), Shizuoka, Nationwide
- Category
- Beverage ingredients
- Harvest season
- Continuous (roasted from late-harvest / stem tea)
- Japan regulatory status
- Food Sanitation Act
- Japanese name
- 焙じ茶
- Romaji
- Hōjicha
About this ingredient
Hojicha is a Japanese green tea that has been roasted at high temperature, producing a distinctive toasty, low-astringency, low-caffeine beverage. The powdered form is used in ice cream, baked goods, specialty lattes, and confectionery. Export demand has grown as a caffeine-lower alternative to matcha.
Regulatory status
| Japan | Food Sanitation Act |
|---|---|
| EU | Food import |
| United States | Generally recognized as food |
| China | Verify |
FAQ for OEM buyers
Q. What is the typical MOQ and lead time for hojicha powder?
Industry-typical MOQ is 20–100 kg for powder and 50–200 kg for loose / leaf product, with 3–6 week lead times. Roasting profile (light vs. dark roast) and milled-particle target (fine powder for latte vs. coarse for steeping) are commonly customizable on standard SKUs. Single-origin (Uji / Wazuka) commands a premium versus mixed-origin nationwide blends.
Sources · Last reviewed: 2026-04-26
Industry-knowledge claim — not yet pinned to a single primary source
Q. Which regions are notable hojicha sources?
Hojicha is roasted nationwide, but Kyoto (Uji, Wazuka) is the heritage source associated with high-end specialty hojicha (often roasted from kuki-bancha stems). Shizuoka and Kagoshima are large-volume sources for industrial powder. Ishikawa Prefecture's 'kaga-bocha' (Kaga stick-tea, roasted kuki-bancha) is a well-known regional variant.
Sources · Last reviewed: 2026-04-26
Q. What COA parameters and certifications should I request?
Standard COA: moisture, particle size distribution (for powder), color value (roast indicator), microbiological limits, heavy metals, pesticide residues against EU MRL list, radionuclide test (Cs-134/Cs-137) as documentation comfort, and acrylamide testing if requested (a Maillard byproduct of roasting; tea is generally low-risk but high-roast products warrant verification). JAS Organic and Rainforest Alliance certifications are available from major suppliers.
Sources · Last reviewed: 2026-04-26
Q. What packaging and storage spec should I use for hojicha powder export?
Hojicha powder is hygroscopic and aroma-volatile, so request: nitrogen-flushed multi-layer foil bags (1–10 kg), inner aluminum-laminate bags, light-protective outer packaging, and shelf life specified with maximum cumulative temperature exposure. Once opened, recommended practice is refrigerated storage; unopened sealed shelf life is typically 12–18 months at room temperature.
Sources · Last reviewed: 2026-04-26
Industry-knowledge claim — not yet pinned to a single primary source
Use cases
Hojicha latte premixes and café syrups
- Positioning
- Low-caffeine alternative to matcha latte for café chains and direct-to-consumer specialty beverage SKUs.
- Typical usage level
- 5–10 g hojicha powder per 200 mL latte, or 5–8% in syrup base.
- Formulation notes
- Combine with a small amount of skim-milk powder or oat milk powder for instant solubility; the roasted aromatics survive low-temperature reconstitution well.
Sources
Industry-knowledge claim — not yet pinned to a single primary source
Hojicha ice cream and gelato
- Positioning
- Premium 'Japanese roasted tea' flavor for premium ice cream, gelato, and frozen desserts.
- Typical usage level
- 1.5–3% hojicha powder on the white mix.
- Formulation notes
- Powder disperses cleanly into the ice cream mix; pair with a hint of brown sugar or kuromitsu to lift the roasted notes.
Sources
Industry-knowledge claim — not yet pinned to a single primary source
Hojicha-flavored confectionery (chocolate, cookies, financiers)
- Positioning
- Roasted-tea premium flavor SKU within Japanese-fusion patisserie ranges.
- Typical usage level
- 2–5% hojicha powder on the dough or chocolate base.
Sources
Industry-knowledge claim — not yet pinned to a single primary source
Caffeine-conscious daily-drinking tea bag SKUs
- Positioning
- 'Low caffeine, evening tea' positioning in pyramid tea bags or stick-pack RTD powders for adult and family use.
Sources
Looking for alternatives?
Common reasons buyers swap to a different ingredient — and what we'd suggest based on this ingredient's profile.
More cost-efficient options
Hojicha (Roasted Green Tea) is positioned in the standard tier. These ingredients offer similar functions at lower cost:
When does it make sense to swap an ingredient? Read the swap guide →
Japanese suppliers
AIYA America Inc.
株式会社あいや
Nishio, AichiEst. 1888English supportExport experienceOrganic (multiple)Hojicha powder
Kametani Tea Co., Ltd.
亀谷製茶
NaraEst. 1982English supportExport experienceISO 22000Organic JASHojicha powder
Yamamotoyama
山本山
Nihonbashi, TokyoEst. 1690English supportExport experienceHojicha
Taiyo Kagaku Co., Ltd.
太陽化学株式会社
Yokkaichi, MieEst. 1948English supportExport experienceFDA GRAS (GRAS Notice No. 209)ISOHojicha-grade tea powders offered within the tea ingredient business.
Takasago International Corporation
高砂香料工業株式会社
TokyoEst. 1920English supportExport experienceHojicha flavor profiles offered via the tea flavor ingredient range.
Yamamoto Kanpoh Pharmaceutical Co., Ltd.
山本漢方製薬株式会社
Nagoya, AichiHojicha powder among roasted-tea OEM offerings.
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Last updated: 2026-04-24