Food · Teas

Genmaicha (Brown Rice Tea)

玄米茶 (Genmaicha)

Also known as: Brown Rice Tea

At a glance

CategoryFood
INCI nameNot applicable (food use primarily)
Japanese labeling nameNot applicable (food use primarily)
Common Japanese notations玄米茶, ゲンマイチャ
OriginPlant-derived (green tea blended with roasted brown rice)
Typical functionsFood/beverage use
Regulatory status in JapanFood regulated under the Food Sanitation Act.

Genmaicha is Japanese green tea blended with roasted, sometimes popped, brown rice. The rice adds a toasty, nutty note that balances the grassy-astringent character of the tea. It is a widely consumed everyday tea in Japan.

Classification

Tags below link to other ingredients sharing the same attribute, so you can pivot from one ingredient to its peers.

Used in (typical product categories)

Finished-product categories that commonly include this ingredient in Japanese-market formulations.

  • Everyday tea beverages (loose leaf, tea bags, bottled RTD)
  • Tea-flavored confectionery and ice cream
  • Functional and decaffeinated tea blends
  • Cosmetic toners and antioxidant skincare lines
  • Tea-based culinary applications (broths, sauces)

What it is

Genmaicha is produced by blending sencha or bancha with roasted brown rice grains. The ratio varies by producer but typically runs about 1:1 by weight. Some premium versions include matcha powder dusted over the blend.

Typical uses in Japanese products

Genmaicha is served hot or cold as an everyday tea. It has a mild, friendly flavor profile that makes it a common choice for meals.

Regulatory classification in Japan

Food regulation under Food Sanitation Act.

Regulatory classification in other markets

EUFood tea permitted.
USAImported as specialty tea.
ChinaImported.
KoreaSimilar roasted-grain tea blends exist.

Example products

Example finished products will be added after verification.

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Related ingredients

References

  1. MAFF JAS standards — tea

Last updated: 2026-04-22. Ingredient entries are reviewed at least annually against current regulatory listings.

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